The stressful yet sedentary lifestyle of the urban worker and commuter has led to a rise in the incidence of back pain across all demographics. Lately, the Pokemon Go craze has resulted in another upsurge of the malady among gamers.
“The problem is our arms are made to swing when we walk, which works and balances the muscles of our torso and pelvis,” explains Dr. Steven Weiniger, International posture expert.
SitSmart TM
“When players walk while focused on the game, the head goes forward, shoulders roll in and torso collapses onto the pelvis, folding the body into a C.”
A big part of the perk of walking is exercising the ability to breathe deeply, but Pokémon posture locks the arms and folds the chest, training muscle patterns that inhibit taking a deep breath. It also sets the stage for imbalances that cause neck and back pain, he added.
A 2006 study reported in the Phil. Journal of Allied Health Sciences found that 87.90% of jeepney drivers in Metro Manila suffered low back pain (LBP) after working for 11-15 hours. It was commonly experienced from 1-6 days over the last year. (David, JAZ, Erese, RR, Alejandrino, PMB, de Claro, MC, Agawa, RA, 2006).
Similar studies found LBP to be a common occurrence also among factory workers and nurses, and call center agents are especially at risk given their prevalence of poor posture while going about their basically sedentary duties.
Fortunately, BackJoy the “Posture Authority” recently opened its products kiosk at the ground floor of Centrio Mall just across Mango outlet. BackJoy SitSmartTM is an innovative sitting device that naturally relieves back pain by optimizing your sitting posture.
BackJoy Logo
“BackJoy is a natural back pain reliever that’s safe and effective to use,” assured Donna Chavez, BackJoy product manager, at a recent presentation to mainstream and social media at Candy’s Centrio. “It automatically tilts your pelvis upright to engage your core muscles to the correct posture for all-day comfort.”
The company claims 87 percent of its users have reported less pain with the use of BackJoy, which has been endorsed by the American Chiropractic Association and the Certified Posture Exercise Professional.
Explaining how to use BackJoy to a potential buyer
Donna explained how BackJoy’s patented design works by tilting your hips upright and comfortably “floating” your spine over the seat crafted from a durable, flexible proprietary material base, supporting you in an optimal posture, and adjusting to every move you make.
“The Posture Plus style features a comfortable, durable material on the top that is completely weatherproof for indoor or outdoor use,” she said. “It fits adults 100-300 lbs (45-136 kgs.).”
A Warm Media Welcome for BackJoy in Centrio Mall
All SitSmart seats have the same posture-improving benefits, regardless of which style you choose. The only difference between the various SitSmart models is the surface material that covers the seat. Regardless of which style you choose, your SitSmart will position your body in correct posture for all-day comfort. It works in any seat (office, car, home, or outdoor)
Besides BackJoy SitSmart, the Centrio Kiosk also offers other great products to improve posture and relieve body pains such as the SleepSound pillow, In-flight neck pillow, Trigger Point Massager, and Kneeler.
BackJoy Java
BackJoy is also available at The Travel Club, Limketkai Center.
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